Guangdong Shunde Xiangjun Dinghai Intelligent Technology Co., Ltd.

About Us

Guangdong Shunde Xiangjun Dinghai Intelligent Technology Co., Ltd. is a joint venture company established in 2017 by a Chinese mainland company (Foshan Dinghai Electronic Technology Co., Ltd.) and Taiwan, China (Taiwan Xiangjun International Co., Ltd.). The company is located in Shunde, Foshan, Guangdong. As a strategic partner of Xiangjun Dinghai (NICOH) Co., Ltd. was established in 2012. The company is located in Chiyoda, Tokyo, Japan. The company has been committed to exquisite home appliances in the Japanese market. Taiwan Xiangjun owns high-end Japanese home appliance brand "NICOH" and Taiwan's high-end home appliance brand "Variety".

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About Us

Brand Story

each branch, leaf and bean also has a small world worth savoring

story collection

NICOH" is dedicated to exquisite home appliances, focusing on portable coffee design, R&D and sales of coffee machines and peripheral products. Adhering to the design of aesthetics, the spirit of craftsmen, and the friendly experience product concept, to provide customers with high-quality products and services.

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Brand History

Brand Concept

2012 Brand Establishment

Established Japan (NICOH) Co., Ltd.

2016 Taiwan Market

Taiwan Xiangjun International Co., Ltd. was established. In the same year, its exquisite home appliances,Portable coffee machines and peripheral products successfully entered Taiwan's large supermarkets;TV shopping and high-end gift channels have established a high reputation.

2017 Chinese Market

Guangdong Shunde Xiangjun Dinghai Intelligent Technology Co., Ltd. was established, starting the China University Research, design, research and development of portable coffee products and coffee peripherals in the mainland market Market data testing.

2018 Launched On JD.com, Etc.

Launched Jingdong flagship store and Taobao enterprise store

2019 Launched On Tmall, Etc.

Launched Tmall flagship store, Pinduoduo flagship store, Alibaba

2020 New Media, Overseas

Launched Xiaohongshu, Doudian, and Jingxi self-operated stores; in the same year, the products were sold in Australia,The United States, France, Singapore, Thailand, Hong Kong, and Macau have been launched one after another.

2021 Gifts, Overseas

Started to expand the mid-to-high-end gift market in Southeast Asia, Korea, the Middle East and China.

Innovate
Product Innovation
The power of design
spirit
craftsman spirit
the power of manufacture
service
Service-oriented
human strength

Product Center

A ray of lazy sunshine · A cup of fragrant coffee

Portable Coffee Machine Home Coffee Machine Coffee Bean Gift Set Coffee Peripheral

Portable coffee machine seriesNK-B80/90

Portable Espresso Machine

Portable
One key
espresso

15Bar

Gold Pressure Extraction

3re-compatibility

Capsule coffee powder

Home coffee machine seriesNK-1000

Fully automatic espresso machine

One click enjoy
Smart DIY
double boiler

19Bar

High pressure extraction

88~92℃

Mellow taste

Coffee Bean SeriesVarious flavored coffee beans

Taste & Authenticity You and I are both tasters

travel suit
all tastes
coffee beans

15g

15g tasting pack

227g

Half Pound Sharing Gift Pack

Gift Set SeriesNA-1

Portable Coffee Machine Gift Box Set

travel suit
200g coffee beans
15g coffee beans

200g

Portable coffee beans

15g

Two small cans of coffee beans

Coffee peripheral seriesM02

Electric Portable Grinder

travel suit
ceramic core
Grind now

Wireless Portable

Easy to put in bag

5levels

Thickness adjustment

NEWS CENTER

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The correct method and skill of milk frothing machine

The first step: whisking, which is to inject steam to make the volume of milk foam. Keep the position of the steam wand when you send the milk, so tha...

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Five misunderstandings of milk frothing machine

For milk foam, there are several misunderstandings that we have to understand, so that we can better understand milk foam.The first misunderstanding: ...

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How does the milk frother make milk froth?

Milk frother How is milk froth made?Method 1: Making handmade milk froth with a milk froth pot.1. Pour milk into the milk froth pot, the amount should...

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Briefly introduce the fully automatic coffee machine

Fully automatic coffee machines are the fastest growing in the entire coffee machine industry. Since 1999 GAGGIA released the first fully automatic co...

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How to check the quality of the fully automatic coffee machine when buying?

The automatic coffee machine performs various operations through system control, so after you purchase it, you only need to put the coffee beans into ...

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What are the characteristics of an automatic coffee machine?

Coffee has the effect of refreshing, refreshing and promoting intestinal peristalsis, so it is becoming more and more popular among young people. Addi...

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The purchase and grinding essentials of portable grinder

The purchase of a portable grinder is just as important as grinding. I often find in life that some coffee lovers spend a lot of money to buy a coffee...

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Maintenance tips for the use of portable grinders

Portable grinder, portable grinder has good performance in brewing and grinding coffee, and the taste is much better than instant coffee, but many peo...

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Precautions for purchasing a portable grinder

There are many brands of portable grinders, and their functions are also perfected in the increasingly fierce competition. They can satisfy people's p...